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Message from Sid Ridgley

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Providing effective and efficient employee development services are key challenges of virtually every organization.  At Simul Corporation (founded in 1987) we’re helping organizations create  and provide more value to their Customers and their People.   The key to our success is our ability and experience in tying together "what is being done", with "why things are done as they are", with "how things are to be done".  

After-all when an organization’s people are growing and developing, so is the organization.   In addition, there is increasing pressure on retaining good employees.  We believe that when people are learning and growing, they are not leaving. 

We’re one of two companies that the Schulich Executive School of Business (York University) calls upon to design, develop and deliver customized in-house programs for clients who wish to have a university endorsement/certificate.  These programs are exclusively in the area of Leadership development.    

In 1998, Simul Corporation acquired Sophic Learning Systems and its partnership arrangements.   Sophic is a well-known multi-media producer of educational materials.  Clients include Sunoco Inc., Imperial Oil, Dupont Canada Ltd. and others.  By acquiring Sophic we’ve increased our knowledge base of electronic based educational programs.   Since the acquisition we have increased our electronic capabilities by establishing Waxworks Creative as our multi-media division. 

We believe that it is absolutely crucial to have a solid understanding of an organization’s vision, mission, values and goals.  Creating and delivering a great program is more than “great content”, it is also “great delivery” and being “participant focused”.  Our instructors must have real-life business experience, subject matter expertise and well developed teaching skills. Our commitment  is to deliver a world-class presentation that meets your expectations.  

The real key to our success is our ability to customize and personalize our services to meet the needs of our Clients. "Off the Shelf" is not part of our working vocabulary. Every company has some unique requirements and it is our goal to ensure that we meet them, each and every time. Our extensive experience has taught us that the information needs of an organization's senior management group differ from that of middle management and again differ from that of the front line. Hence, we're known as "The Implementation People". Our uniqueness lies in our ability to integrate the highest quality workshops, customized learning interventions, and optimal consulting services that positively impact performance and results. 

Competition is keen, some would say "fierce", and I'd say that it is exciting. It isn’t about putting people in training programs, it is about focusing the organization on the next level of success – while changing the culture of the organization and developing and growing their people.

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